Khalid Mehmood lives with his old parents, wife and sister in Gujranwala. He is the only earning person in the family and works as a salesman selling snacks to retailers. With his income, he manages to provide food and shelter for his family. His business is usually struggling due to an inability to purchase stock in bulk. Seedout is helping him to access the capital he needs to grow his business to buy more stocks in bulk. Khalid plans to reinvest the profits generated back into his sales business, and use his increased income to make improvements to his house, by fitting an iron roof, and to buy food and clothes for his family and most importanly save money for his sisters wedding. He understands the importance of using a loan correctly to make the business a success.